BASE is committed to enabling businesses to become more sustainable and profitable by learning about and incorporating greener business practices.
BASE was founded by a group of sustainable-minded business owners in Evanston. By sharing individual experiences and green practices used in our businesses and personal lives, BASE aims to unite Evanston on a mission of Greening the Community. Through networking, membership, certification, and a common goal of keeping our planet healthy, BASE will continue to grow and provide our community with the tools necessary to live more eco-friendly lives.
To learn more about the benefits of becoming a BASE member, visit the Membership section.
Why Go Green?
Your company can go far by becoming more sustainable, and there are countless advantages when you implement green practices.
Save money. Green business practices are cost effective and can lower your bills.
Marketing made easy. Studies show that consumers prefer green options. When you advertise your green business you are opening the door to more customers. According to a Performics survey, “Consumers...prefer environmentally friendly products [when choosing between two similar products]; 83 percent indicated they are extremely or very likely to choose the environmentally friendly option.”
Improve staff wellness. Integrating corporate social responsibility measures improves employee morale. Also, your employees benefit when you use less toxic materials.
Save money while saving the environment! When you save money on your energy, water, and garbage bills, you are also helping the environment. By conserving resources, you are doing your part to battle climate change.
“If you want to go quickly, go alone;
if you want to go far, go together."
African Proverb